Happy Friday and welcome to this week’s social media brief. This week, we have stories about Twitter backgrounds, Youtube stars, and Facebook’s new video features. Also, next Monday on the Ask Darrel Podcast we’ll talk about whether or not your church should have multiple Facebook pages.
Twitter just removed your homepage wallpaper, and people are furious
What this means for your church: I’m sure there a lot of theories out there as to why Twitter made this change. However, I think the most likely reason is that they’re getting ready to put ads on your Twitter page. So what ads will Twitter show on your church’s profile page? It will be interesting to see.
Agency, Entertainment Execs Set Sights on Vertical Video
What this means for your church: I hate to say it, but it looks like vertical oriented video is here to stay (cue the sounds of church media people crying). It will be interesting to see how video based platforms deal with this development (ie. Youtube).
Facebook now lets you restrict who views videos by age and gender
What this means for your church: This is an interesting new feature for Facebook. I don’t see many churches using this. However, I do think being able to create private video links in Facebook could allow you to deliver content to certain to certain Facebook account holders is an interesting idea.
Twitter launches a new Safety Center to help you learn how to handle harassment
What this means for your church: It’s great to see Twitter stepping up their features for dealing with online harassment. While, I’ve never had to deal with this on Twitter, I can imagine for some churches and pastors, this will be a good resource.
YouTube Stars Keep Facebook at Arm’s Length For Now
What this means for your church: YouTube continues to be home of entertainment for students and young adults. While Facebook continues to grow as a video platform, your church can’t afford to ignore YouTube and it’s star power.