If you’re a minister and thinking about joining social media, you might have a lot of unanswered questions. I don’t blame you. Social media can be daunting if you have never used Twitter, Facebook or Instagram.
While I can’t answer all of your questions, I thought I would compile some of the top questions I’m frequently asked and my responses. Here they are:
Can I Hire Someone Else to Write My Social Media?
Let me ask you this question: Do you have someone else writing your sermons? I’d assume your answer would be no, and with social media the same thing should apply. When you tweet or blog, there’s an assumption that the content is coming from you. Write your own content.
What If I Make Mistakes?
Let’s get this out of the way, you’ll make mistakes. I’ve seen pastors accidentally tweet out content that was meant for text messages or forget how to correctly send direct messages on Twitter. The thing about mistakes on social media is that they are quickly forgotten.
Perfection is not the goal of social media. Your congregation cares more about you interacting and sharing then perfection. I often find that mistakes remind people that you’re human and they usually give you an opportunity to show others your sense of humor.
Is This One More Thing I Have To Do?
You won’t like this answer, but yes this is one more thing you have to do. I know that your schedule is packed and you don’t need something else on your plate. However I believe that once you start interacting with your congregation on social media, you’ll see the benefits. In fact, I think that social media is rewarding enough that you will want to make time for it.
Question: What do you tell ministers who are thinking about joining social media? Click here to share below.