Twitter doesn’t want to be a ‘Social Networking’ app anymore

The Verge’s Derter Bohn speculating on Twitter’s move from the “Social Networking” category to the “News” category in the iOS App Store.

Except you can't help but notice that switching from social to news is a fine way to get your icon to not constantly and consistently appear underneath anywhere between one and three Facebook apps: Facebook, Messenger, and WhatsApp. That can't be fun, day after day.

And so Twitter noped out of the whole category. And I imagine it's not just because it wants to be at the top of a list somewhere, but because it's tired of being compared to Facebook. It'll never catch up in the user numbers game, so it decided to play something else. Twitter wants the comparison to Facebook to stop being one-to-one, and instead be apples and oranges.

I wonder if this is shift in philosophy based on how Twitter sees people using their app. It seems like their strategy is becoming based around the idea of being a live-moment and breaking news type of network.

via Twitter doesn't want to be a 'Social Networking' app anymore | The Verge