It is increasingly clear that there are two types of social apps: one is the phone book, and one is the phone. The phone book is incredibly valuable: it connects you to anyone, whether they be a …
Twitter doesn’t want to be a ‘Social Networking’ app anymore
The Verge's Derter Bohn speculating on Twitter's move from the "Social Networking" category to the "News" category in the iOS App Store. Except you can't help but notice that switching from …
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How to Get a Job in Social Media
Welcome to Episode 56 of the Ask Darrel podcast. On this episode we're talking about how to get a job on social media. Last week I had the opportunity to hang out with the team from That Church …
Why Snapchat Works
Today's post is from my weekly newsletter. If you enjoy what you're reading and you want more, click here to sign up. Snapchat. It's the social network that strikes fear in the heart of most …
The Hardest Part of Social Media
I often hear people say that running social media for a church or a brand is hard. When I ask why they think it's hard, I usually get the following answers: "I don't know what to post." "I …
The Future is on Your Side
I've sat where you sat. I've had the yelling matches and felt the frustration when you try to explain to your church leadership the importance of social media and the digital world. I know what is …